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"The Art of Video Game Marketing" is a comprehensive guide that delves into the world of marketing for video games. This book covers everything from creating effective marketing strategies to understanding your target audience and utilizing various marketing channels.


The book provides a detailed breakdown of the key components of successful video game marketing campaigns, including branding, advertising, social media, influencer partnerships, and community engagement. It also includes case studies from some of the most successful video game marketing campaigns to date, providing insights into what works and what doesn't when it comes to promoting video games.


Whether you're a marketer looking to break into the video game industry or a game developer seeking to market your own game, "The Art of Video Game Marketing" provides valuable insights and practical advice to help you succeed in this highly competitive field. With a clear and engaging writing style, this book is an essential resource for anyone looking to master the art of video game marketing.

A Guide to Marketing Video Games

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